Crafting a Clear Path Through the Complex Marketing Spectrum
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Level 1 - Digital Foundation
- Website Design & Development: Your website is the foundation of your marketing. Ensuring your website is optimized, secured, and reliable is paramount to all marketing efforts. We offer managed hosting and website design services at Ghostly Labs to fit any client's needs.
- Branding: Another key component to the foundation of your marketing is your brand identity. Whether it’s a revamp or a total overhaul at Ghostly Labs, we can help you focus on the messaging you want to portray to your customers.
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Level 2: Visibility & Reputation
- Search Engine Optimization (SEO): Optimizing your website’s rankings is the first step to developing an effective marketing strategy. With 54.4% of all traffic going to the top 3 sites, it’s important to have high rankings to maximize traffic to the site.
- Online Reputation Management: A brand's online reputation is critical to a successful marketing campaign. We work with you not only to protect your brand from competitors but also to improve your reputation in the SERPs to help convert customers.
-
Level 3 - Boost Engagement
- Social Media Marketing: Social media is a great way to attract potential customers to your brand. Tailoring your message to the right channel is vital for your brand. We work with you to tailor your message to what channels make the most sense for your brand.
- CRM and Marketing Automation: A CRM is crucial to any business funnel. From Email marketing to text follow-up, ensuring a seamless customer journey is important. Focusing on & improving your CRM is vital to maximizing your leads.
-
Level 4 - Strategic Expansion
- Pay-Per-Click Advertising (PPC): PPC advertising is a great way to expand your brand to your ideal customers. It’s a cost-effective way to ensure you reach the right audience in search, targeted social media ads, & strategies for retargeting website visitors to increase customers.
- Conversion Rate Optimization (CRO): Focus on increasing the percentage of website visitors to paying customers is important to your marketing efforts. CRO is a holistic approach to ensure you are converting visitors to customers.
Crafting a Clear Path Through the Complex Marketing Spectrum
-
Level 1 - Digital Foundation
- Website Design & Development: Your website is the foundation of your marketing. Ensuring your website is optimized, secured, and reliable is paramount to all marketing efforts. We offer managed hosting and website design services at Ghostly Labs to fit any client's needs.
- Branding: Another key component to the foundation of your marketing is your brand identity. Whether it’s a revamp or a total overhaul at Ghostly Labs, we can help you focus on the messaging you want to portray to your customers.
-
Level 2: Visibility & Reputation
- Search Engine Optimization (SEO): Optimizing your website’s rankings is the first step to developing an effective marketing strategy. With 54.4% of all traffic going to the top 3 sites, it’s important to have high rankings to maximize traffic to the site.
- Online Reputation Management: A brand's online reputation is critical to a successful marketing campaign. We work with you not only to protect your brand from competitors but also to improve your reputation in the SERPs to help convert customers.
-
Level 3 - Boost Engagement
- Social Media Marketing: Social media is a great way to attract potential customers to your brand. Tailoring your message to the right channel is vital for your brand. We work with you to tailor your message to what channels make the most sense for your brand.
- CRM and Marketing Automation: A CRM is crucial to any business funnel. From Email marketing to text follow-up, ensuring a seamless customer journey is important. Focusing on & improving your CRM is vital to maximizing your leads.
-
Level 4 - Strategic Expansion
- Pay-Per-Click Advertising (PPC): PPC advertising is a great way to expand your brand to your ideal customers. It’s a cost-effective way to ensure you reach the right audience in search, targeted social media ads, & strategies for retargeting website visitors to increase customers.
- Conversion Rate Optimization (CRO): Focus on increasing the percentage of website visitors to paying customers is important to your marketing efforts. CRO is a holistic approach to ensure you are converting visitors to customers.