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WEB DESIGN AGENCY · MYRTLE BEACH, SC

Web Design Agency Building Foundations Before the First Page Goes Live.

A great website is infrastructure, not a brochure. Every custom website Ghostly Labs ships starts with sitemap architecture, conversion paths, and technical SEO locked in before anyone opens a design file. WordPress on Beaver Builder and Hollow. Shopify on Shade. PageSpeed in the 90s on day one. FCP under 1 second. TBT at zero.

  • WP

    91 mobile / 98 desktop PageSpeed on Hollow

  • SHOPIFY

    96/99/100 on Shade across every build

  • REBUILDS

    TBT cut from 1,040ms+ to 10–60ms

  • ACTIVE

    150+ client websites under ongoing support

THE COST OF BROKEN WEB DESIGN

Most Agency-Built Websites Fail Before the Launch Announcement.

The design looks fine in the preview. The launch post goes up. Three months later traffic is flat. Bounce rate is climbing. The contact form submits to a dead email and nobody has noticed in six weeks.

Slow pages. Bloated DOM from page builders that stack div tags four deep. Schema missing. Title tags duplicated across the catalog. Layouts that break on real-world screen sizes. Site visitors landing on pages that load in ten seconds on a phone.

These aren't edge cases. They're the norm when a web design company hands off design comps and calls it done.

The fix isn't another redesign. It's building the right way the first time.

THE COST OF BROKEN WEB DESIGN

53% of mobile users abandon a site that takes 3+ seconds to load (Google)

A 1-second page load delay drops conversions 7% (Google)

75% of website credibility judgments are based on design alone (Stanford)

88% of users won't return after a bad mobile experience (Toptal)

THE GHOSTLY METHOD

How a Real Web Design Agency Approaches a Build.

Ghostly Labs runs every project through the same four stages. It isn't a checklist. It's the order things have to happen to ship a high performing site that ranks, converts, and stays maintainable after launch.

Diagnose

Full audit before a single wireframe. Crawl issues, site speed problems, broken conversion paths, and competitor gaps on the search engine results pages. We define what's broken before we touch what gets built.

The work that finds the cracks.

Foundation

Sitemap. URL structure. Hosting. Tracking. Schema. Internal linking. This is where website design intersects with search engine optimization, baked in before launch instead of patched in after.

The work the design depends on.

Build

Custom websites built on WordPress and Beaver Builder with the Hollow theme. Orb module library for layout consistency. Shopify builds on the Shade theme. Real estate builds on Phantom Realty Engine. PageSpeed 90+ before launch is the floor, not the goal.

The work that brings the site to life.

Fine Finishes

Conversion rate optimization, ongoing support, content creation, and post-launch SEO. A launched site is the starting point.

The work that turns visitors into customers.

We diagnose. We rebuild. We layer. The order matters. Ship a broken site faster and you just lose visitors faster.

THE COST OF BROKEN WEB DESIGN

Sites loading in 1 second convert 3x better than sites loading in 5 (Portent)

Ghostly rebuilds cut Total Blocking Time from 1,040–1,190ms to 10–60ms. Speed Index from 13–14s to 2.4–3.2s. Measured across our last set of live rebuilds.

Mobile-first indexing means responsive web design is the floor for search visibility (Google)

Schema markup lifts organic CTR up to 30% on rich-result eligible pages (Search Engine Land)

WEB DESIGN SERVICES

Custom websites built for every platform and project type

01

Custom WordPress Web Design

WordPress websites built on Beaver Builder and the Hollow theme. Clean code. Fast load times. User friendly editing without needing a developer for every change.

02

WooCommerce Development

eCommerce on WordPress with WooCommerce. Product taxonomy, checkout flow, and category structure planned before development. SEO friendly URLs built in.

03

Shopify Development

Shopify store builds and migrations on the Shade theme. PageSpeed scores of 96/99/100 out of the box. No drag from native page builders that bloat the front-end.

04

Site Speed Optimization

Existing WordPress site speed recovery. PageSpeed audits. Image compression. Plugin audits. Caching. Cloudflare setup. The work that gets a slow site fast.

05

Landing Page Design

High-conversion landing pages built for paid search, social media marketing, and email funnels. Purpose-built for one offer. Tracked from day one.

06

Site Migrations

Platform migrations to WordPress or Shopify without losing rankings. URL mapping. Redirect architecture. Crawl validation before the domain switches over.

07

Website Redesign Services

Full redesigns for businesses that have outgrown their current site. Starts with a full audit of what is working before anything gets replaced.

08

Responsive Web Design

Mobile friendly design across all screen sizes and mobile devices. Google's mobile-first indexing is the standard. Responsive design isn't an upgrade. It's the baseline.

09

Logo Design & Brand Identity

Logo design, brand systems, and visual identity work for businesses launching a new site or rebranding alongside a redesign. Thoughtful design that fits the business size and brand.

10

Hosting, Domain & Ongoing Support

Cloudways hosting. Cloudflare CDN. Domain registration. Updates, security patches, backups, and ongoing support post-launch. Same team that built the site keeps it running.

PROOF

Web design results from sites built on this stack

WEB DESIGN AGENCY · MYRTLE BEACH, SC

Two WordPress marketing agency websites. One built by another agency. One built by us on Hollow.

ANCHOR · LIVE COMPARISON
METRIC OTHER WP AGENCY GHOSTLY ON HOLLOW
Mobile Performance 44 91
Desktop Performance 63 98
Mobile FCP 10.2s 0.9s
Mobile LCP 13.2s 3.3s
Mobile TBT 260ms 0ms
Desktop TBT 3,780ms 0ms
Mobile Speed Index 10.2s 3.3s
Mobile CLS 0.165 0

A marketing agency selling marketing services with a site that loads in over ten seconds isn't selling marketing services. It's selling against itself. Same platform doesn't mean same outcome. The discipline is the difference.

PATTERN 01

Premium Apparel Brand · Shade Migration

Theme swap to Shade. No other variables changed.

LIVE SITE (BEFORE) SHADE REBUILD (AFTER)
Mobile Performance 48 96
Desktop Performance 62 99
Mobile FCP 4.6s 1.5s
Mobile LCP 21.5s Resolved
Desktop Speed Index 4.6s 0.9s
Desktop TBT 670ms 0ms

Conversion rate +69% in 30 days. Sessions +81% YTD.

PATTERN 02

The Rebuild Range

Measured across our last set of live rebuilds.

Metric LIVE SITES WE AUDIT GHOSTLY REBUILDS
Total Blocking Time 1,040–1,190ms 0–60ms
First Contentful Paint 3.9–6.5s 1.5s
Speed Index 13–14s 2.4–3.2s
TTFB 102–197ms 73–80ms
SEO Score 92 100
Best Practices 73 100

SEO Score 92 → 100. Best Practices 73 → 92.

PATTERN 03

This Site · Ghostly Labs on Hollow

Live measurement of this WordPress site you are reading.

BEFORE AFTER
Mobile Performance 80 91
Desktop Performance 94 98
Desktop FCP 0.7s 0.3s
Desktop LCP 1.5s 1.1s

TBT 0ms. CLS 0. Speed Index 0.9s desktop.

WHO WE BUILD FOR

Custom Websites Built for 30+ Industries.

Web design isn't one-size-fits-all. The conversion paths on a roofing company site look nothing like a med spa or a SaaS product. Industry context shapes every decision from the sitemap down to the CTA placement.

LOCAL FOCUS

Web Design Myrtle Beach Businesses Can Trust.

Myrtle Beach runs on tourism, hospitality, golf, and real estate. The economy moves with the seasons. The target audience is on a phone, on the beach, and ready to book in the next 24 hours. A web design company in Myrtle Beach, SC that doesn't build for that reality is building for someone else's market.

Ghostly Labs builds for it. Mobile friendly by default. FCP under 1 second on the Hollow theme. Designed for the local search behavior of someone who landed in Myrtle Beach an hour ago and has a phone in their hand. Booked rooms. Tee times. Property tours. Restaurant tables. Same-day appointments. The site is the conversion path. We build it that way.

03

The case for mobile-first web design in a tourist market

76% of high-intent local mobile searches result in a same-day in-person visit (Google)

61% of mobile searchers connect with local businesses after finding a mobile friendly site (Google)

Tourism produces $13B+ in direct annual spending in Horry County

Mobile-first indexing means Google reads the mobile version of your site first for ranking

Depositphotos 79241986 L

THE NEXT STEP

Three steps to a custom website that ranks and converts

01

A 30-minute conversation about the current site, the business goals, and what is broken in the funnel. No pitch. No deck. A real conversation.

02

A free site audit covering performance, technical SEO, conversion paths, and competitor comparison. The same audit we run on every new project. Yours to keep

03

A custom build proposal with scope, timeline, deliverables, and pricing tied to the audit findings. Built around your business needs, not a fixed package.

No retainers wrapped around theory. No design comps without conversion architecture. Just web design that performs.

WEB DESIGN FAQ

What people ask before they hire us.

A complete custom website build from discovery through launch. Sitemap and information architecture. Conversion path planning. Custom design in line with your brand. Custom development on WordPress with Beaver Builder and the Hollow theme, or Shopify with the Shade theme. Schema markup, internal linking, site speed work, and tracking installed before launch. Many projects also include content creation, logo design, and ongoing support after launch.

GET STARTED

Two Ways In. Both Free.

OPTION 01

Strategy Call

A 30-minute conversation about the current site, the business goals, and what's broken in the funnel. No pitch. No deck. A real conversation.

OPTION 02

Free Site Audit

Performance audit, technical SEO scan, conversion path review, and competitor comparison. The same audit we run on every new project. Yours to keep.